Marketing

Ownit Commerce Inc. is betting the release of its new Connected Checkout service will give direct-to-consumer brands the ability to improve conversion rates by embedding Connected Checkout links anywhere they place URLs. The links enable one-tap purchase of any product. The effort is aimed at combatting shopping-cart abandonment as e-commerce …

Marking its first full year as a public company, Paya Holdings Inc. cited organic growth, increasing ACH volume, partnerships, and mergers and acquisitions as key growth drivers. Atlanta-based Paya reported payment volume of $11.7 billion for the fourth quarter, up from $9.2 billion from the same period in 2020, a …

Shift4 Payments Inc. early Tuesday said it has concluded agreements to acquire international e-commerce acquirer Finaro and cryptocurrency-based donation platform Giving Block in deals valued at $875 million in cash and stock, including future earnout provisions. The latter deal has already closed, while Allentown, Pa.-based Shift4 expects to close the …

The Sweden-based buy now, pay later provider Klarna AB on Friday announced a major move in its increasingly crucial U.S. market with the news that it will provide its payment service to Brookfield Properties, a real-estate developer with more than 150 shopping centers. The agreement, which makes Klarna the exclusive …

Sales of gift cards in the United States remained steady in 2021, with 73% of consumers purchasing the same number of cards, or more, compared to a year earlier, says a report from Fiserv Inc.  Online merchants were the biggest beneficiaries, with 53% of respondents saying they purchased a gift …

Olo Pay is a new digital ordering platform for restaurants that soon will enable consumers to order and pay with the same payment data at different establishments without having to create unique credentials for each one. Dubbed borderless payments, this element is part of the newly launched Olo Pay from …

Business-to-business payments provider Tipalti Inc. reported “unprecedented” growth in payments volume in 2021, with volume growing more than 100% from 2020 to more than $36 billon. The company’s client base increased to more than 2,000, including GoDaddy, Roku, ZipRecruiter, and Amazon Twitch.Fintech Social Finance Inc. said its SoFi Technologies Inc. unit has launched SoFi …

More than half of consumers in the United States have been late paying a bill in the past 12 months, even if they pay online, but not always for reasons associated with unemployment and financial hardships. For many consumers, late bill payments are a result of friction in the bill-payment …

Fintech TreviPay said it is acquiring Baton Financial Services Inc., which provides a business-to-business invoice payments network. Terms were not disclosed.Mobile wallet payment provider Citcon said its service is now integrated with Abacus Business Computer, a merchant services company serving restaurant and retail merchants.U.S.-based payments-technology provider ACI Worldwide Inc. announced South Africa’s Nedbank will move all …

Buy now, pay later specialist Klarna AB said it is expanding the geographic reach of its rewards program and its Pay Now service. The rewards program will be available in nine countries, with Pay Now expanding to nine new countries beyond the current base in the U.S. and U.K., where the immediate-payment …