Marketing

For decades, debit cards have been reliable revenue generators and relationship builders for financial institutions of all sizes. But now that bulwark for banks is under threat from multiple alternatives, putting financial-services executives on the defensive and forcing them to rethink their card strategies, argues a new paper out this …

Prepaid cards are still popular with Americans, but not quite as popular as in some recent years, according to new findings from Mercator Advisory Group Inc. A Mercator online survey of 3,011 U.S. adults in June found that 56% of respondents had purchased a prepaid card in the preceding 12 …

Square Inc. will apply for a Utah industrial bank charter today, a move that will extend the merchant processor’s move into lending and one which could draw the opposition of banks. The bank will be capitalized with $56 million, according to The Wall Street Journal. The financial operation will be …

Marketers of integrated, cloud-based point-of-sale systems take note. It’s not enough to have full-featured service replete with multiple functions. It also takes a sales approach that is responsive and knowledgeable. That may sound like common-sense idea, but it’s one that has been vetted by The Strawhecker Group in its “The …

Now that financial institutions have launched a digital peer-to-peer payment service called Zelle to battle popular nonbank services like Venmo, the rival platforms are likely to divide up a rapidly growing market but will also face pressure to find ways to charge for the service. While overall U.S. P2P dollar …

The pending sale by American Express Co. of its Serve technology platform to prepaid card program manager InComm moves AmEx more toward the model used by most other general-purpose prepaid card issuers and still keeps the upscale AmEx brand involved in a business mostly oriented toward moderate- and lower-income consumers, …

A number of daunting challenges face the U.S. payments industry as it sets out to make speedier transactions available everywhere in the country within three years, according to a report released this week by Aite Group, a Boston-based consulting firm. Among these challenges are the absence of an industrywide mandate …

Overall, the forecast is strong for open-loop prepaid cards—loads are expected to reach $353.6 billion by 2020—but not every segment will partake in the growth. That’s the assessment in a new report from Mercator Advisory Group Inc. Open-loop cards, which can be used at most merchants and carry a major …

Just over 6 billion payment cards now bear the UnionPay logo, and in 2016 the Chinese network accounted for 43% of all general-purpose credit and debit cards in the world, up from 41% in 2015, according to new findings from London-based Retail Banking Research. RBR estimates the worldwide payment card …

The overall value of the world’s most important digital currencies nose-dived over the weekend as developers and exchanges struggled with key questions related to transaction capacity, merchant acceptance, and other market dynamics. The 11 largest currencies by market capitalization lost 18% of their total value between midnight Friday and early …