Marketing

Any bump up in an e-commerce site’s conversion rate could ripple through the merchant’s financial results. Processor Adyen NV hopes its new Personalize checkout service can aid these rates by enabling merchants to customize payment options for individual shoppers. Adyen says Personalize, a part of its Uplift payment optimization suite, …

Zelle, the peer-to-peer payment service from Early Warning Services LLC, says U.S. consumers sent more than $1.2 trillion in payments using the service in 2025, a 20% increase from 2024. Zelle first surpassed $1 trillion in 2024. That comes on 4.2 billion transactions, a 16% increase from 3.6 billion transactions …

Adyen NV announced Personalize, a tool that lets businesses modify checkout pages in real time in response to shopper preferences. The new service is related to Adyen Uplift, a routing capability launched last year and aimed at increasing conversion rates. Lut, a cannabis-payments specialist, said it will work with Frankenmuth Credit …

Block Inc.’s Square point-of-sale unit announced the launch of SquareAI in the United Kingdom. The technology, which Square says is free to merchants, offers conversational AI intended to help business owners interpret their data and arrive at decisions faster. Payments provider Blue Payment Agency Inc. expanded its focus to help e-commerce sites, especially those …

Deluxe Corp. reported $2.13 billion in 2025 revenue, up 0.5% from $2.12 billion in 2024. Its net income, however, grew even more reaching $85.3 million in 2025, up 61.2% from $52.9 million the year prior. In the fourth quarter, Deluxe had $535.5 million in revenue, up 2.8% from $520.5 million in …

MagTek Inc. is the latest point-of-sale equipment maker to make Tap to Pay on iPhone available on its devices. And, Elo will preview its new self-checkout platform, Wallaby SCO. Seal Beach, Calif.-based MagTek says the contactless payment service Tap to Pay on iPhone is now available through its iOS Virtual …

The Jack in the Box Inc. restaurant chain has completed the installation of the Qu POS Inc. commerce platform in its 2,100-plus locations in 15 months, Qu said. Qu announced the Jack in the Box win in 2024. PayPal Holdings Inc. launched its Transaction Graph Insights & Measurement program, aimed at providing merchants with data …

[Aug. 15] The percentage of consumers purchasing gift cards has gone up and is expected to increase yet more this year, finds a new report Bank of America Corp. commissioned from TSG, a payments advisory firm. The report found that 38% of respondents purchased a digital gift card in 2024, up …

Dec. 31 will be the last day on which mass transit users can buy or refill a MetroCard for use on New York City’s subway system, as the card is being replaced by OMNY, a system that allows riders to tap a card or mobile device to pay a fare. MetroCard was introduced …

[Jan. 13] J.P. Morgan Payments, the payments arm of banking giant JPMorgan Chase & Co., is blazing its own path with two new payment terminals, both proprietary to the payment service. Announced Monday, the J.P. Morgan Paypad and Pinpad integrate in-store biometric authentication with payment acceptance. The point-of-sale devices are …