Marketing

A new payment system called BillMyParents debuted Monday that aims to tap an estimated $40 billion in potential online spending by teens and preteens, or “tweens.” But BillMyParents' success depends not just on technology, but also on the receptiveness of parents to receive e-mails or text messages from their progeny …

Restaurant customers will be able to use their mobile phones to both split and pay dinner tabs with an application now being marketed by Boston-based startup CheXout Systems Inc. The company, which has been incorporated for less than a year and has no live installations, is forging integration agreements with …

Several years of hype haven't yet motivated many consumers to embrace banking and payments through cell phones and other mobile devices, though there are signs that consumers are warming to the new technology, according to new survey results from KPMG LLP. The audit, tax, and consulting firm asked more than …

Consumers' propensity to use mobile devices to conduct banking functions depends on the sophistication of the device, not on the consumer's age, according to recent research. Indeed, mobile users equipped with iPhones or other touchscreen-enabled smart phones are far more likely to use the devices for mobile financial services than …

Among its many damaging effects, financial fraud threatens the growth of online payments and banking and could drive consumers away from banks and toward electronic payment systems they perceive as more secure, such as PayPal. Those are some of the conclusions in a new report from technology research and consulting …

Discover Financial Services this week unveiled a teen-oriented prepaid card called Current by Discover. Current is the latest entrant in a niche that includes the Visa Buxx and Allow MasterCard, prepaid cards that may have garnered more headlines than users. But Discover says its new card has straightforward pricing and …

Fraudsters are running an online trading post for highly sophisticated code that allows criminals to more easily steal consumers' log-on credentials, Social Security Numbers, PINs, and other confidential information, according to the latest report from RSA Security Inc.'s Anti-Fraud Command Center. The fraudster Web site, which RSA analysts call a …

While experts once thought contactless payments via a technology called near-field communication (NFC) would drive mobile payments, the sluggish development of NFC now means handset-based payments will grow without the technology, according to a research report released on Tuesday. Indeed, payments by text messages, through the mobile Web, and on …

An extended cobranded credit card pact between Delta Air Lines Inc. and American Express Co., announced on Tuesday, also has merchant-acquiring and debit card implications, and it provides further evidence of how airlines in a weak economy can raise cash from their issuing and acquiring partners. AmEx, issuer of Atlanta-based …

As mobile banking spreads to more banks, the companies that enable the service are getting ready to bring it to the merchant point of sale, along with a bevy of incentives to induce consumers to buy. The move, say some, stems from the recognition that if banks simply enroll online-banking …