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Furthering its penetration into the transportation sector, PayNearMe Inc., a fintech that enables paying for online transactions with cash and other payment methods, on Monday said it has integrated its payments system with a business platform from Emotive Software Inc. for automobile dealers and independent lenders.
The Emotive deal comes less than three months after PayNearMe announced it was working with Kapsch TrafficCom, an Austrian developer of tolling technology, to enable cash-based payments on toll roads.
With this new integration, Emotive Software’s clients can accept a wide range of payment methods—including PayPal, Venmo, Cash App Pay, Apple Pay, Google Pay, cards, and automated clearing house, in addition to cash—at retail within a single interface. The service spares users the need to switch between multiple screens and platforms, according to PayNearMe.
“Together, we’re helping automotive dealers improve operational efficiency and offer more convenient ways to pay,” Bruce Gaskill, senior director of integration partnerships at Santa Clara, Calif.-based PayNearMe, said in a statement. “We go beyond processing—we manage the end-to-end payment experience. Our goal is simple: enable dealers to get paid faster, at the lowest total cost of acceptance.”
Founded in 2022, Emotive Software provides an enterprise resource planning platform called Emotive ERP that enables automotive businesses to streamline dealership management, track inventory, manage financing operations, and consolidate customer data.
Company president and chief executive Allen Dobbins said Emotive’s clients now will be able to use PayNearMe’s Smart Link technology, which lets customers make one-click payments without passwords or app downloads. “PayNearMe gives our clients a clear competitive edge by enabling modern payment experiences within the Emotive platform,” Dobbins said in a statement.
Susan Perlmutter, Emotive Software’s vice president of sales and marketing, won’t reveal how many clients the company has, but said in an email to Digital Transactions News that “we just started boarding clients, so the number shouldn’t be a highlight. We expect to broaden the options for our clients who can offer their customers payment options: cash, card, ACH, Apple Pay, Venmo, PayPal, etc.” She added that “our software can handle all payment transactions, retail, and loan servicing.”
PayNearMe says its electronic network exceeds 62,000 U.S. retail locations where customers can go to make cash payments.
